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Dana J. Wright

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Logo for derive.xyz

As Design Lead at Lyra, I oversaw the rebranding of “lyra.finance” to derive.xyz, which included a new logo, color scheme, typeface, and visual style.

Origin Financial

A prototype I built as part of the interview process for Lead Product Designer at Origin.

BitPay Wallet App

Massive overhaul of the BitPay wallet app in terms of look, features and functionality.

DAOism

ETHSF 2022 was a hackathon hosted by ETHGlobal at the Palace of Fine Arts. I worked on a team of five. We came up with the idea for DAOism, designed the platform, and built an MVP in one (very long) weekend.

Chainlink Developer Documentation

Exploring a new design and information architecture for Chainlink’s Developer Documentation

Visualizing Cryptography

What if instead of trying to hurry the user through the seedphrase backup process, or presenting them with large, skippable blocks of text that explain it, we design an experience that sparks their curiosity.

HelloMD Login Revamp

HelloMD is a telehealth application that serves around 5k patients per day in the US and Canada. We have a direct to consumer platform and a B2B white-label product that integrates with existing clinics to provide their patients with medical cannabis recommendations.

I lead a team of two designers. We have a web app and native iOS and Android apps.

Graphic Design Work at HelloMD

I supported the Art Director providing graphic design work for many web, email and print campaigns. We shot all product images in our studio and I did all the graphic design work for these campaigns in Illustrator.

Mentornet

As part of the interview process for this Silicon Valley search giant, I was given an extremely broad prompt and two weeks to build a prototype.

Facebook for Business

More than a straight redesign of Facebook.com/business, this project carried the complexities of a vast XFN stakeholder landscape, a bare-bones CMS, and partnership with a third party development team.

HelloMD Design System

I designed this system specifically for HelloMD’s partnership with Shoppers Drugmart in Canada. This is a dedicated medical funnel, which can be customized to meet the different requirements for Canada’s 13 provinces.

It is based loosely on Google Material Design.

HelloMD Learn Section

Converting the HelloMD community into an education platform.

Fluidi

Fluidi was a personal project I did to practice interaction design and building a visual identity based on motion. It’s a countdown timer with an ink art hourglass video, meant to give users a relaxing and comfortable feeling.

StockIQ

My brother and I co-founded an app for making stock predictions and tracking the accuracy of those predictions over time.

Immersive Ad Hackathon Project

I participated in a hackathon to generate ideas for a more immersive ad experiences on Facebook.

The Guild

A team of 16 designers, engineers, writers, graphic artists and videographers; dubbed "The Guild,” Facebook's in-house business marketing agency.

Logo for derive.xyz

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Origin Financial

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danajwright-product-design-origin2.jpg

BitPay Wallet App

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danajwright-product-design-bitpay2.jpg

DAOism

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danajwright-product-design-daoism2.jpg

Chainlink Developer Documentation

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danajwright-product-design-chainlink2.jpg

Visualizing Cryptography

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HelloMD Login Revamp

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Graphic Design Work at HelloMD

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Mentornet

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danajwright-product-design-mentornet2.jpg

Facebook for Business

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HelloMD Design System

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HelloMD Learn Section

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Fluidi

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danajwright-product-design-fluidi2.gif

StockIQ

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danajwright-product-design-stockiq.jpg

Immersive Ad Hackathon Project

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The Guild

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© 2025 Made by Dana J. Wright